Academic Catalog

Business Marketing (BS)

Bachelor of Science in Business Marketing 

Cornerstone Core Requirements

Major Requirements

ACC-221ACCOUNTING I3
BUS-115BUSINESS TECHNOLOGY & CAREER SYSTEMS3
BUS-211BUSINESS STATISTICS3
BUS-241PERSONAL FINANCE3
ECN-231PRINCIPLES OF MACROECONOMICS3
FIN-341PRINCIPLES OF FINANCE3
MGT-231PRIN OF MANAGEMENT3
MGT-432CAPSTONE SEMINAR: STRATEGIC MANAGEMENT3
MKT-251PRINCIPLES OF MARKETING3
MKT-342DIGITAL MARKETING3
MKT-350MARKETING MANAGEMENT3
MKT-352MARKETING RESEARCH3
MKT-353MARKETING COMMUNICATIONS3
MKT-357CONSUMER BEHAVIOR3
MKT-362SPORT MARKETING AND SALES3
MKT-380INTERNSHIP3
or MKT-381 MARKETING FIELD EXPERIENCE
Total Hours48

Required Innovation & Design Minor

Students in the Business Marketing Major are required to take the Innovation & Design Minor as well. Please click on the link above to access the minor requirements.